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18 20

Safety of funds

Bet365 is licensed by the UK Gambling Commission for customers in Great Britain, and by the Gibraltar Gambling Commissioner for most other customers.

Bet365 is a private company and do not report a lot of data. In most cases we feel that the customer’s funds are safer when betting with bookmakers who are public companies. This is however in our estimation less of a worry in the particular case of Bet365. This is due to the obvious size and scale of Bet365’s operations and that their business model seems to be very profitable. Anyway we would feel even safer if we would be able to actually investigate their finances properly, like we can with public companies.  

19 20

Scope of odds

In our opinion, Bet365 has the industry leading live-betting platform. They offer live-betting on a vast range of sports and cover lots and lots of markets.

The overall sports betting product is very impressive. There is a lot of side bets for the main sports and leagues and many niche betting sports receive superb coverage. Assessing the product we get the impression that Bet365 sees most of the world as their core market and scales their product accordingly.

Odds are often launched in a timely manner, in some cases several weeks before the event. This is also sometimes true even for the smaller betting sports.

For recreational bettors, Bet365 has a strong claim to have the best sports betting product in the world.

16 20

Quality of markets

Bet365 offers attractive theoretical payback percentages for the main sports and leagues. This is particularly true closer to kick off when they feel more confident that their odds and lines will be harder to beat. For some of the lesser soccer leagues the theoretical payback percentage drops too much in our opinion.

The betting limits are excellent for the main sports and leagues.

9 10

Payments

Using Jumio technology verification became much easier for customer, so once you verified your account, you withdrawal with 365 will be swift.

1x turnover on deposits, and no fees makes it very attractive to have an account with 365.

365 supports a wide range of methods based on location, same with withdrawals.

7 8

Customer Support

Bet365 has one of the best customer supports in the industry.

Livechat, call back, free phone, e-mail and other options are available for any registered customer. Multi-language support, and fast and full answers are definitely positive.

Apart from other support services, 365 has a systematic and friendly support. By systematic we mean that customer support works in strict guidelines.

5 8

Usability

Layout isn’t Bet365 strongest asset, as the website has no search function, is hard to navigate, and slow because of flash. 365 supports 17 different languages, but usability and layout are outdated.

One of our favourite things is their live streaming. It’s well designed, easy to use and has one of the biggest coverage of popular sporting events on daily basis.

When you register an account, be careful with your choice of currency. Unless otherwise specified all accounts are created with USD as the default option, and currency will only be changed after a deposit has been made.

6 7

Bonuses

Bet365 offer a wide range of promotions for new and existing players. Signup bonus is 100 % up to 50 EUR, Reload bonus, Referral bonus, different promotions, such as accumulator bonuses are all available at 365. Bet365 provides Bore Draw cashback, you get refunded on first goalscorer and correct score if game ends in 0-0.

2 7

Sustainability

Early on Bet365 acquired a reputation for rapidly limiting customers who seemed capable of making a profit. In some circles they were known as Bet3.65, a reference to the fact that many customers enjoyed a maximum betting limit of 3.65 GBP or less.

If you are a winning customer, chances are that you will be limited quite fast. You will receive a mail informing you that they have made a decision that your account will not be applicable for any bonuses and you will see that your betting limits will have decreased substantially, in many cases making it pointless to try to keep on betting with Bet365. As this is the case you should be very conscious to try to appear as a recreational customer, if you want to avoid having your limits slashed.

About Company

Bookmaker

Bet365

Address

ST1 5SH Hillside, Festival Way, England

Website

www.bet365.com

Company at a Glance

Established

2006

PPS Amount

0

Employees

3000+

Players

18 000 000+

Licenses

Isle Of Man Gibraltar Malta United Kingdom

Payment Methods

Trustly
Skrill
Visa
MasterCard
Ukash
PayPal
Bank Transfer
Neteller
Qiwi
Paysafecard
ClickandBuy
Entropay

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